what is
Jamaliat

Jamaliat is a company located in Riyadh, Saudi Arabia, specializing in perfuming solutions and manufacturing scents for high-quality devices that work with nanotechnology, which is considered one of the latest technologies for scenting in the world.

1

challenges and goals

Evaluating the brand's naming, value, positioning, identity system, and targeted audience to increase the brand value, targeting big and rich companies, and be the luxury choice for scenting solutions in Saudi Arabia besides building an e-commerce website that increases sales and presents Jamaliat's products as wanted. The most exciting point was making a new packaging design for the products.

2

Services we provided

Packaging design, brand identity system, audience analysis, value positioning, competitor analysis, motion graphics, website development, SEO, Marketing guidelines, products categories architecture, website copywriting, and more.

3

Brand Identity system

4

LOGO

A unique iconic-looking logo to fit all needs on printed and non-printed objec
ts, including the package design and the website.

image image image jamaliat jamaliat

Typography &
Colors

font
font

Primary colors

#0f0326

Dark Purple

#F7F7FC

Ghost White

Packaging colors

#F2BFAC

Flowers

#3D251B

Chocolate

#EF6F6C

Fruits

#D8C8A9

Cookie Cream

#8BB174

Herbs

#B37646

Cofee

#BF8F73

Wood

#55D6BE

Spices

#FBC970

Bread and Food

A range of colors for perfume packages according to the natural source of the perfumes

Patterns

Icons style

Packaging Design

Focusing on simplicity, unique visual looking, and easy identifying the brand and the scent type.

5

image
image

Gallery

image image
image

Website design

A human behavior-driven e-commerce website structured with a detailed user journey which we prepared according to users' personas and target audience analysis.

6

image